Who is Roger Masterson?
He is a serial entrepreneur and has set up many successful companies. He is best know as ‘the castle man’, through a unique company called Celtic Castles, which is an award winning online castle-booking company, based in the heart of Yorkshire. The company specialises in the provision of overnight castle accommodation, private functions and parties, family gatherings, weddings and corporate events, with the common theme of a fantastic castle experience.
Roger reads at least 2 business books per month and, with his wealth of hands on knowledge, he is able to offer a platform and share this learning. This is a free service, so tell others!
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LEAP!: Ditch Your Job, Start Your Own Business & Set Yourself Free, Ian Sanders
(Guest Reviewer: Kate Marsden) -
Ogilvy on Advertising, David Ogilvy
(Guest Reviewer: Carl Hopkins) -
Power vs.Force, David R. Hawkins
(Guest Reviewer: Deirdre Bounds) -
Ask And You Will Succeed, Kenneth D Foster
(Guest Reviewer: John Hotowka)
Title: The Extra One Per Cent: How small changes make exceptional people
Author: by Rob Yeung
Roger's Review:
I do a lot of public speaking and one of my talks is about ‘changing your thinking’. I use this quote at the beginning of my talk: "Twenty years from now, you will be more disappointed in the things you didn't do than the ones you did.” Mark Twain. I have only ever had one member of an audience recognise this, yet Rob uses it in his Daring chapter of this book.
Dr Rob Yeung’s book is quite exceptional and uses a lovely style similar to Professor Richard Wiseman, using scientific proof of what is possible, and adding his concise and personal advice to enhance his point. This is what makes this a great read for an experienced CEO right down to a young person just starting out on life’s journey, or looking for some inspiration to move forward. Just reading the book will give you an alternative perspective and creative solutions to help you in life and/or work.
The book is full of useful tips and questions to make you consider how you could change a specific aspect of your life in order to become more successful. This is backed up with real life examples of Rob’s own clients to help validate each point. Deirdre Bounds, Rob Farbrother and Carmel McDonnell are used as great examples. You will enjoy his insight into brainstorming, the way he focuses on the capabilities of exceptional people, which he categorises into 8 sections.
For anyone interested in becoming better... at whatever you do... this warrants space on your bookshelf. Remember it is not one 100% improvement, we move forward with lots of little per cents at a time.
Loads of gems of information which, if you let them, will allow you to step outside your own comfort zones. This is what should be taught in schools.
Quote:
"Insightful, intriguing and inspirational . . .a fantastic evaluation of what it takes to be better than the best --Matt Colebrook, Chief Executive, First Direct."
Amazon Description:
There are times when we all need a bit of a push to help us reach the top. Discover what makes up the ‘extra one per cent’ that distinguishes exceptional people from everyone else – and how you can make these subtle yet crucial differences work for you too.
In this book, leading psychologist and coach Dr Rob Yeung draws upon a wealth of scientific research and shares revelations from his work with entrepreneurs, business leaders, world-class sports people and celebrities. Discover what these successful people do differently and find out how you too can reach outstanding levels of success by tapping into the psychology of high achievers by discovering the eight capabilities they possess that can make all the difference.
In The Extra One Per Cent Rob Yeung will show you how you too can achieve your full potential and discover how to make these strategies work for you. You will find out how to make real and lasting changes in your life and take yourself to the next level.
Amazon Review:
A book in the tradition of Malcolm Gladwell's Outliers; interesting, inspiring and extremely useful --Adrian Furnham, Professor of Psychology, University College London.
The Extra One Per Cent highlights what makes high performers successful - a must read --Professor Cary L. Cooper, CBE, Distinguished Professor of Organizational Psychology and Health, Lancaster University.
A great guide to high achievement. Full of fascinating information and wonderful advice --Professor Richard Wiseman, author of 59 Seconds.
I loved reading The Extra One Per Cent. A must for everyone who wants to be more than just better -- Michael Heppell, author of the bestselling How To Be Brilliant and Flip It.
